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Newsletter (Mailing)

Menu Path: Communication > Newsletter

The Newsletter module allows you to design, schedule, and send mass email communications. It is an essential tool for re-engaging users, announcing new products, or distributing coupon codes.

Creating an Email Campaign​

  1. Navigate to Communication > Newsletter.
  2. Click "Add New" to draft a new campaign.

1. Campaign Details​

  • Subject Line: The headline that appears in the user's inbox.
  • Target Audience: Select who should receive this email. You can target all subscribers, specific user groups, or even users who haven't logged in for a certain period.
  • Schedule: Choose to send the email immediately or schedule it for a future date and time.

2. Email Content (Design)​

  • Use the rich text editor to compose your message.
  • You can embed images, promotional banners, and call-to-action buttons (e.g., "Shop the Sale").
  • Best Practice: Always include an unsubscribe link at the bottom of your templates to comply with anti-spam regulations (GDPR/KVKK).

Managing Subscribers​

  • The module also maintains a list of all active email subscribers.
  • If a user clicks "Unsubscribe" from their email, the system automatically flags their profile and prevents future marketing emails from being sent to them.